Published on the approach to the London 2012 Olympic Games, this foundational book in Olympic studies introduces readers to a diverse range of issues that surround the Olympic industry.
Available for purchase on Amazon
In 2014, a Russian version was published by the Sochi 2014 Olympic Winter Games organizing committee.
Chapters cover such areas as:
- peace development and diplomacy
- management and economics
- corruption, terror and activism
- the role of artists at the Games
- the challenge from social media
- the rise of human enhancement
- ethics and environmentalism.
Authors
Professor Andy Miah is Chair in Science Communication and Future Media and has undertaken research at each Olympic Games since Sydney 2000.
Dr Beatriz Garcia is Head of Research at the Institute of Cultural Capital at the University of Liverpool and independent member of the IOC Culture Commission.
